What you will learn in this article:
How to initiate the Criteo integration in Admetrics
How to authorize the Criteo app and complete the connection
How to finalize setup for unified campaign reporting
Step 1: Initiate the Integration Process
In your Admetrics Data Studio, go to Integrations > Add Source > Criteo Ads, and enter your e-mail address into the provided field.
This automatically notifies our support team and initiates the setup process.
Step 2: Authorize the Criteo App
Our support team will then reach out to you via e-mail.
You’ll receive a message containing a secure authorization link - please follow this link to authorize the connection between your Criteo account and Admetrics.
Step 3: Finalize Setup in Admetrics
After authorizing the app:
Go to the integration section in Admetrics Data Studio
Click to add Criteo Ads
Select your publisher from the dropdown list
Assign a custom name to this data source to help identify it within your reports
Step 4: Ensure Proper UTM Tagging
To guarantee correct attribution, set up your Criteo UTM parameters according to our standard structure.
Refer to our UTM tagging guide:
Configure the UTM parameters
Once your Criteo account is connected, you’ll benefit from streamlined reporting, cleaner attribution, and more powerful cross-channel insights - all from within your Admetrics dashboard.


